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Torch Pictures
BRAND + WEB RE-DESIGN
Torch Pictures
Torch Pictures is a photo & video production house specializing in immersive visual content for marketing.
Elyse’s established and successful studio needed a website that matched her high caliber of service and clientele.
SERVICES
Art Direction
Website Design
Web Development
Branding
TOOLS
Photoshop
InDesign
Squarespace
CSS
Canva
The Website
There were 3 main goals for Elyse’s website: Establish her studio as the expert in her industry, share her portfolio, and provide information to potential clients looking to book her.
To accomplish these goals, I utilized an easy-to-follow navigation, a hyperfocused CTA on each page, and color blocking to effectively organize information and imagery for the visitor.
Don’t take my word for it, keep scrolling and see for yourself.
The Brand
This color palette was inspired by Elyse’s imagery. Pulling together styles from her composition and the various industries she serves. The cooler tones add a softness to a brand inspired by energetic fire colors.